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Most good companies lose employees because they get this one thing wrong.

We need companies who are doing good in the world – whether they are creative, developing new systems and technologies, spiritual, or fighting for social justice. The sad reality is that I hear over and over from employees, “I was so excited when I got this job because it is exactly the work I want to be doing. I didn’t realize how dysfunctional the company was, though.” The sad reality is that non-profits and other companies offering good work to the world often face an extra hurdle in making sure their company culture is healthy.

That hurdle is something you might not expect. It’s that the employees love and believe in the work.